Writing with Light… January, 2010
Lens Luggers meet for Field Shoots
Wednesday and now also Saturday mornings… Every other Tuesday evening they meet to review and discuss their work.
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Travel

Hundreds
of feet up the Meteora rock spires in
Kalampaka, Greeceare perched ancient Monasteries.
Notice the right hand rock formation - you
can barely make out the building on top.
Ermoupoli, Syros in the Greek Islands in June,2008.
Would you like to go? Here or some place else. Let us know. Besides being registered with Overseas Adventure Travel (OAT), one of the most respected names in the industry, possible trips with a group of our photographers are in the works.
Bob Grytten Photo
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In Rememberance…
Lens Lugger Lowell Martin passed away this past December 9, 2009. We remember Lowell by dedicating this issue to him.
Lowell
had passion for his craft and beloved medium format cameras. We will
miss Lowell and the warm friendliness he shared with us during his all
too brief time on our field shoots and workshops.
LTC Lowell L. Martin (ret.) was born Sept. 30, 1938, at Ft. Jay,
N.Y. He was the son of the late Col. and Mrs. Winfield L. Martin.
He is survived by his wife of 48 years, Sandra; daughter, Laura L.
Martin; two sons, Kenneth L. and Thomas M. Martin; and a grandson, Ian
Reiff Martin. He is also survived by two sisters, Dorothy Martin and
Patricia Dow, both of California, and a brother, Robert Martin of
Arlington, Va.
Lowell began his federal career in 1957 as a Midshipman at the U.S.
Naval Academy in Annapolis, Md. He graduated with a B.S. in 1961. He
took his commission in the U.S. Army as an artillery officer and
assignments that took him to Forts Benning, Bragg, Campbell, and Sill,
as well as Germany and Vietnam twice.
He was an avid scholar throughout his career, earning a Master of
Science degree, a Juris Doctor degree, and he completed the Army
Command and General Staff College. His last posting was at Ft.
Leavenworth, Kan., in 1985, retiring in 1998. He and his beloved wife, dogs and miniature horses moved to
Waynesville, in December of 2004. He will be greatly missed by all who
knew him.
.
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Marketing ideas…
See something interesting on a walk - shoot and send it to your local newspaper. They might use it.
“Cool photos. You made today's front page!” ---- the e-mail said. Sure enough - here it is.
Never be bashful about making the first step…
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Charleston, SC
First,
we thank every one who sent in feedback on the new Site. Please
continue as your comments and suggestions will be the key to making
this site work best.
About Haiti, our thoughts go
out to the people affected by the earthquake… I see where they're using
texting to raise funds for the emergency relief. Hospital Ships are
leaving from this port in Charleston for the disaster area…
I
thought it might be helpful to keep in touch with bits of information
that might be helpful ln real time. First thing that comes to mind is
the easy price of this hotel - $49 a night (North Charleston La
Quinta). We found a better price last October at Myrtle Beach - $36 a
night, Ocean view and right on the water. I'm assuming that the economy
is keeping prices low. We could be tempted to drive a little further to
Myrtle Beach but it a few degrees warmer in Charleston (45° now and
going to 66). And this place is Pet Friendly (no extra charge) and
breakfast, so Baxter comes with us. Even though were a little north of
Downtown, we usually head to Folly beach as well as Isle of Palms for
the County Beach which allows dogs and RT 526 gets us there about as
fast as staying in the historic downtown.
It's 5:30AM, so time for coffee -- more later
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When
Franz Lanting began his work, so well known in
National Geographic,
he watched and learned about his subject of choice - the Sanderling a
relatively common shore bird. He was able to anticipate its activity
and know when and how to best photograph his subject. He put words with
his pictures and submitted to Nat Geo. Now he travels the world on
projects and is an inspiration to us all.
Drop me a note if you would like a copy of my interview with him that was originally published in
F/8 and Being there…
We can all learn from those who came before us. Keep sending what you find… and what helps best.
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We're
Back - but, having left my computer power cord behind - something any
FOOL could do - I will have to rely on my memory… you sure you want to
know more?
At least one e-mail encourages us to continue with the On Going section -
“I love the ongoing part of your website! You should post a few shots from
where you're at, or what you have taken that day. Then we can stay up with
you and see what you're doing. Please forward the paperwork to fill out for
the plus program.”
So,
here goes… We're traveling with no assurances of perfect weather - But
then who would travel at all and when, if we needed guarantees?This
morning the sky looks like this…
What's that old sailor saying? “Red sky before night sailors delight, Red sky in the morning, sailor take warning.” We were about to find out.
By
the time we arrived at the County Park at Isle of Palms about 20 min.
away form North Charleston, the wind was brisk and the sky overcast.
We headed to Sullivan Island which is connected by a bridge with IOP.
The
surprise was at Fort Moultrie - and at first glance this fort is very
unimpressive. It looks more like some old ruins and cannon.
But think back-- this seacoast defense was installed in the days of only a handful of colonies, and very primitive.
But there was more we didn't know -- From accounts, “The first fort on Sullivan's Island was still incomplete when Commodore
Sir Peter Parker and nine warships attacked it on June 28, 1776. After
a nine-hour battle, the ships were forced to retire. Charleston was
saved from British occupation, and the fort was named in honor of its
commander, Colonel William Moultrie.
Learn more about the battle of
Fort Moultrie by clicking the white underlined.
For
me this National Monument filled in a lot of the missing piece about
our countries history. The Visitors Center is complete with a theater
and Stations depicting the days of slave trade, the Revolutionary War,
Civil War, WWI and even a Station depicting the1933 command post for a
colonel by the name of
George C. Marshal. So this adds to my understand of the area, along with
Francis Marion, A/K/A the Swamp Fox - portrayed (although sometimes a bit overdone) in the movie
The Patriot which starred Mel Gibson.
As we left the Visitor Center is was pouring…
There's More…
We arrive at
Poe's Tavern,
just down the road from Fort Moultrie. We've been here before but
didn't remember the fireplace. It's welcoming with a blazing fire. We
climb onto barstools. And behold, as we review the menu, these words…
“After
a brief stint at the University of Virginia, Poe enlisted in the
army under the pseudonym Edgar Allan Perry and was stationed at Fort
Moultrie… eighteen months, beginning November 18, 1827. His time on the
island inspired ‘The Gold Bug,’ a story about a mystical beetle that
led to buried treasure.”
So,
there it is. Hospitality was friendly, service the quickest - the Lone
Ranger would have approved - and the food very good. Recommended.
On the way back to the hotel for a Nap - yep - Carol got this shot of the new IMPRESSIVE
Arthur Ravenel Bridge, over the Cooper River. Shot through the windshield in the rain -- She even manages to miss the wipers…
©Carol Grytten Photo
The next day was Sun and 70°
Some Images:
The windows caught my eye -- the Models were gratis.
Then, I shouted out, “Take another picture, I'd like to have a Photographer in my picture.” :-)
That worked…
Coates Row Courtyard, Charleston , SC
©Bob Grytten Photo
Today's Tip…
Always
having your camera with you… can be one of the things we CAN control as
photographers - whether you are a newbie or a seasoned pro.
Even
if you're a Point 'N Shooter and unfamiliar with the way your camera
operates, set your camera on AUTO, stop the car and take the shot.
I guarantee that you will come away with some pleasing images. Here is another one that caught my eye while driving…
I couldn't get out of the car fast enough, because light was changing very rapidly.
“it's the light that separates the “ho-hum” images from the WINNERS.”
And
don't worry about what you don't know about photography. Trust the
computer in your head - if something says “WOW! Look at that,” chances
are it's worth stopping the car.
Workshop…
The
first 2010 Field Photography program is scheduled to begin in April.
Contact Bob for details 828/627-0245 or bobgry@aol.com or just go to
the Workshop page
True and Beautiful…

Unfortunately, many of the artistic aspects of photography do not get covered in most photo workshops.
Consider taking an art class
to fill in many of those sensitive areas such as aspects of the color
wheel, shading and how the Great Masters used light to compose their
works.
In the meantime,
John Ruskin, author of the 1858 book,
True and Beautiful discussed some interesting aspects of , composition, etc. Find it at
Amazon.com.
Travel Tip…
If the cost of travel to foreign shooting locations discourages you,
consider a home exchange
as a way to defray some of the expense. We have done two home
exchanges, and while they may not be for everyone, we had very positive
experiences. The first trade was to a French Villa 30 miles north of
Paris for our home in Holiday, FL, and last Christmas ('08) to a Condo
in Florida for our house in NC. We currently belong to a home exchange
network called
HomesforExchange. They
offer a 40 day Free trial program voucher to look around the site. Let
us know if you would like a voucher. Drop a note via the
Contact Bob page.
his Just in…
1/27/2010 …from Lens Lugger Bob Orlopp
Subject: A
Palindrome
A palindrome reads
the same backwards as forwards. This one reads the
exact
opposite - backwards as forwards - very clever. It's is only a 1 min.
44 sec. video
and it's brilliant. Listen intently, following along with the
words forward
and backward. Please read as well as listen.
This video
was submitted by a 20 year old in an AARP contest titled "u @
50". It
won second place. When they showed it, everyone in the room was
awe-struck
and broke into spontaneous applause. Simple and brilliant.
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1/25/09
Yesterday morning…
Superblogger
/Cyberqueen /Lens Lugger Suzie Blackmon and I had coffee at Panaceas in
Frog Level… always a treat to be with Susie. Her photography is reaching new levels.
You'll have to ask her why or how - but one thing for sure, she is out
shooting a lot, looking a lot and she is on a mission. Now she has a
site where you can get your images posted. Its called Maggie Valley Photos Group. Check it out
Just remember “you become known for your worst image,”
This is not to discourage anyone. Always make sure your image is not a
throw away. It's up to you -- but it is also a nice opportunity.Click here for her site.
it is called Bucking the Real Estate Trend -- and she has great
information about what is happening in the local Real Estate market.
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FirstSale Award… goes to Lens Lugger Jo D'Earmo. Says Jo… “The
print was one from the small works show (Gallery 86 Main St.,
Waynesville, NC). The one from Italy of the braided garlic hanging
from the basket. It sold the first weekend of the show.… I really am
tickled
about selling it.” Congratulations JO!!!
Marketable Photos are everywhere…
Early Morning and a fishing boat leaves the
dock at Francis Marion National Forest, not far from Charleston, SC. Soon they will be into open water of the
Atlantic Ocean.
This image would make a good Cover shot or could be part of a Photo Essay using other associate images, or a Photo/Text editorial package if one built a story around the image.
This
image was one of four taken as the boat moved from the dock. I liked
this one best for the balance. Unsure what balance means? If It just
feels right, it probably is - so, just release the shutter.
I also had to straighten the horizon somewhat. That was done in Nikon Capture NX2, a post production computer program - available from the Nikon Web site or Amazon.com.
About marketing images…
There
are sites that specialize in selling or marketing their photography.
For those who wish to follow that marketing approach we will provide
some good references.
However, drawing upon a problem solving approach
developed in a former Real Estate career, we have found a way to use
the best of that selling approach to carve out a more systematic and
workable way to market our work.
Often
photos with words or vice versa offer an effective and satisfying way to
market our work. So, this site is for both Photographers and Writers who
wish to get published, or published more often…
We
begin
to market our work by locating those publications that need the
kind of images we like to produce. In my case, I enjoy being in nature
and traveling so that is where I do most of my shooting. I'm also
usually thinking of stories or ways to use words with my
images. When I return to the office, I may have a pretty good idea
about a possible photo/text package and which publications may have an
interest in it.
But, before I do any writing
I query publications with a one page letter spelling out my idea for a
story. Before, with the old approach, I would be sending our
submissions of slides - 20-40 in a package -- and need to have 20-25
packages in circulation all the time. The slides would have to be
sorted, labeled,
reordered, packages and postage paid. With digital, some of the detail
has changed, and it's still a workable formula for
success - I was recording about a 10% success rate. For me; however,
that process became too intensive administrativally. Now I compose a
one page query
letter, and send it to 6-8 non-competing publications and wait until
one gives me the go ahead. More on procedures later…
Question and Answers
“Could I get paid for this picture?”
Most likely, yes!
“How do I go about it?”
One place to start is to find out who would have a need for an image like this. Photographer Market
by Writers Digest would be a good place to locate publications that
typically use something like this. Most of the bigger book stores carry
it. Or try Amazon.com.
Another place to check out would be Photo Source International. Rohn Engh of Photo Source produces a very in depth CD entitled “How to Market Your Photos.” Recommended for your personal library.
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The Business Of Being In Business…
There
is an old adage that "If you want to be a duck, you'll have to act like
a duck, quack like a duck and walk like a duck.” I might add that you'll
have to LOOK like a duck also. So, it is a good idea to find out what
the protocol is for making submissions, contacting editors, following
up on submissions, getting paid etc, etc.
Here again,will
refer you to Rohn Enghs's publications. The first one, Sell And Resell
Your Photos gives one a very good feel for the business as it relates to
selling your work. You will still be able to find a copy at Amazon.com.
However, times
have changed since his original work. For updates about the new
Technology/computer environment Rohn Engh;s CD “How To Market Your
Photos“ is an excellent resource.
About Taxes…
While
I'm not licensed to give tax advice, my experience has been that uncle
Sam is a great business partner. You can deduct expenses for equipment
used in your business (camera, lenses, computers and all associated
equipment, Workshops business related, travel business related and
more. If you have more expenses than income ( which is not uncommon in
the beginning,) tax regulations encourage you to keep on and you may
even be able to get more taxes back than you paid on
your regular income. Consult your tax advisory or drop a line and we'll
refer you to appropriate articles.
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Creating Photo/Text Packages- Reprinted with permission
ANATOMY OF A STORY
by Bob Grytten
Even
if writing isn’t part of your plan, thinking stories will help your
photography. Eventually the photos will have to support someone’s
story. They may even become a photo essay (a story that has more
pictures than words) or a photo/text package you can sell to
publications. An effective story has the same elements as a good
photo--focus! Focus means eliminating distractions while spotlighting
the central and primary issue. Then comes the meat--enough supportive
material to provide sizzle, to make your subject interesting.
For
example, we were in North Carolina to conduct a workshop but soon
learned of the wild waterfalls of Transylvania County--over two
hundred, more than in any other county in the entire United States. I
thought that was pretty unique. We weren’t really looking for a story,
but this seemed interesting. When we were first thinking about this
waterfall story, it was just an idea. Then we found out the names of
some of the falls--Slippery Witch, Bear Wallow, and Maidenhair. The
names conjured up all kinds of illusions. That's sizzle!
Determine marketability
Once you've established that your story has sizzle, you need to decide if it will be marketable. Bill Thomas,
noted nature photojournalist, says he approaches a project in terms of
how many times it can be sold. He wants to think he has at least a half
dozen potential story buyers for his idea before he decides to spend
time on it. He figures that the first fee he receives for a story
should cover the cost of the time and film needed to produce the
package. Additional fees he receives the second and third time his
project is published provide his profits. Your basic story should have
enough meat so the slant can be modified for other markets--spin-off
markets. You'll want to be able to explore variations of your basic
theme and modify them to meet different interests.
My
waterfall story was purchased by a magazine that had used my work
before. I had a feeling it would fit their needs. That’s what you watch
for, those feelings. Even when you don't have a specific publication to
target, if you find yourself getting hooked on a subject, go for it.
Had Family Motor Coaching Magazine not purchased this project, I had other publications in mind.
Explore second rights
Another
market is also available. Some publications buy second rights. They
usually pay less for second rights than for the first publication, but
the manuscript can be sent out in its original form.
Let’s consider our waterfall example. What kinds of markets exist for that idea?
1.
Travel - Does the story have destination interest? Does the location
featured have places for travel readers to stay, such as recreational
vehicle parks, camping, bed-and-breakfasts, hotels, or motels? Are
there enough activities available nearby to keep visitors entertained
once they're there? Yes, to all of these questions.
2.
Outdoor Adventure - Is there enough natural history interest in the
area to capture armchair readers? Is the subject fresh or has it been
overdone? Is the activity something that an adventurer would seek out?
Yes, to all of these questions.
Other possible markets
for the waterfall story include regional, sports, general non-fiction,
marine, nature and environment, photography, and recreation
magazines--to name just a few.
Determining the markets
that might exist for possible stories prior to traveling can be time
well spent. Photographers Market and Writers Market (Writer’s Digest
books, available at most book stores) are good sources which list
various target publications by subject--including their particular
needs, circulation, etc. Stay within areas that interest you to take
advantage of opportunities that will present themselves where you'll be
spending your time, places you'll choose for vacations, etc.
Learn about your subject
When
we arrived in Transylvania County, we headed for the local Chamber of
Commerce where we picked up brochures about the area. We also talked to
the director about our interest in doing a story about the waterfalls.
She pulled out a map and showed us where certain falls were, which ones
were the most accessible, the most spectacular, most popular, favorite
local haunts, best kept secrets, etc. She also told us about a local
folk hero Jim Bob Tinsley, and showed us his book on the area
waterfalls, available at the local bookstore. We wondered what other
material on the subject might be waiting in the bookstore and went to
find out. We found Jim Bob’s book, which was fascinating and
descriptive. I was getting excited! (I think it helps to be excited. It
may even be absolutely necessary. If your juices aren’t flowing, watch
out. The story might not be right for you.) We changed plans, driving
like crazy to get to a nearby falls to take photos before the sun went
down.
Get the photos
We
photographed one waterfall that evening and two the next day, took
pictures of restaurants with people in them, points of interest, even
interior shots of our room--a bed-and-breakfast which was especially
nice. Getting photos of the surrounding area is important. I even took
some shots of a stuffed white squirrel (a variety for which the town
was famous) in case we didn’t come across a live one--another possible
story! When you encounter historic and descriptive signs, take a
picture. Shoot anything you think will remind you of things you might
want to describe later. Remember, you may end up writing multiple
articles and still be inventing stories composed with a different
emphasis a year from now.
Use local help
While
in the area, introduce yourself to a local photographer. He/she will
probably be able to provide extra photos for you if you need them. It’s
good insurance. Other sources of free photos are the local Chamber of
Commerce, area attractions, newspapers, museums, libraries, and local
camera clubs. You can also follow up leads you'll discover on the spot.
It doesn’t make much difference where you get material. You're
controlling the story and will get paid for your photography/story
package no matter where the pictures come from.
Do your homework
When
we returned home, the first step was to process the film into slides
for magazines. We sorted out the five pounds of take-home material and
wrote a log about our impressions (especially handy if you haven’t kept
notes). This will serve as very important material for your article.
While your energy is still high, write the story proposal--the query
letter. We gather information from brochures to add sizzle for the
query. If you’re still excited about your project, adding sizzle is
easy. Things just flow.
Create a query letter
The
query letter is a vehicle used to propose your idea to various
publications. Here are a few suggestions for how to write one that
works for you:
Start right into the meat. Here’s a sample first paragraph:
"More
than 250 falls are nestled in the mountains near Brevard, North
Carolina. The one before us, as high as a six story building, was more
than I had imagined. My heart raced. The roar of crashing water over
ancient boulders was almost deafening. Mist rose, floating high, then
settled on the wild rhododendron leaves."
1. Grab the editor's attention. You'll have only seven seconds to succeed.
2. Support the meat with some gravy, comments geared to that magazine.
3.
Close with what you would like to do, what you'll include in the
article, how long the article will be, and finally, some kind of phrase
which asks for a response.
Keep the query to one page.
Enclose a self-addressed stamped envelope (SASE). Send out six to eight
queries, one each to six to eight non-competing markets.
Your job is now done. All you have to do is to wait for a positive response. You won't actually write your article until then.
Write the article
When
people tell me they can’t write, I have to believe them if they've
never written anything. However, when I suggest writing a letter to a
sister or brother about an experience, they say, "No problem." In fact,
good writing reads like a letter you write home. To become more
sophisticated about writing mechanics, become familiar with first and
third person approaches, present and past tense, etc. A local writer’s
group can help with that aspect of writing. Writer groups exist in
almost every community. They’re a good place to learn the mechanics.
Many books have been written on the subject and good how-to periodicals
can also be found.
The article becomes an expansion of
your query. A good story idea has focus. If you have the photos and
include information about your experience with some background that you
find in the library (or on the Internet), the magazine has editors
polish the article. And editors love the ease of packages which include
photos and stories. It's a great way to go for both the publisher and
the photographer/writer. Include some quotes from some experts in the
field, give credit for sources, and read some of the magazine’s back
issues. That will give you a key for putting your words together.
Often, the editor suggests a certain emphasis and direction to take
when s/he responds to your query. These guidelines make the project
even more interesting.
Collect your payment
Sometimes--often,
in fact, until you become a known quantity--publications will ask you
to write the article on spec or speculation, meaning you won't be paid
until they've read and accepted the completed project. Don’t be put off
by that. My first time, I received a vague letter asking, "Could I have
it completed by….?" It didn’t say, "We would like you to do the article
with photos." I held on to the letter for a couple of weeks, thinking
it was just another delay. Then I showed it to a writer’s group. I just
about fell over when they told me it was a go-ahead, on speculation.
To
not have your article accepted after the publication requested it on
spec, you would have to be pretty far off the mark of what the
publication wanted. I work for some magazines that still give me a
go-ahead only on speculation, even though I've written many articles
for them. It’s their policy.
Some magazines will send
you a contract that will specify how much they're willing to pay,
deadline dates, payment of expenses, and even a KILL FEE clause - a
percentage they will pay if they don’t accept the article, usually
twenty-five percent. The idea is to have something in writing before
you begin.
Recently, I was given the go-ahead to send
some photos to an archaeological magazine. "Yes, we can use them," they
e-mailed me back. When I inquired about their fee range for photos,
they said THEY DON’T PAY. "We have found that we don’t usually have to
pay. Many photographers of subjects we like donate their photos." I
guess I can understand that, as many readers are scientists and aren’t
even aware that they could get paid for their photos.
Ask
questions. Get all agreements in writing. It’s the business way. About
the archaeological magazine, I just moved on to another project, but
thinking about the experience again, I may propose my story idea to
another magazine or maybe six other magazines. That’s how I’ll market
my Etruscan photos. I'll generate a photo/text package. It’s a neat way
to go.
(Reprinted in part from Get Published: the How-To Manual by Bob Grytten.)
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